Tier: AWin52.17%Pick8.74%Games: 27561KDA: 1.93Score: 51.38
Brand is ranked A Tier and has a 52.17% win rate in LoL AR URF Patch 25.S1.3. We've analyzed 27561 Brand games to compile our statistical Brand AR URF Build Guide. For items, our build recommends: Liandry's Torment, Sorcerer's Shoes, Rylai's Crystal Scepter, Blackfire Torch, Shadowflame, and Morellonomicon. For runes, the strongest choice is Domination (Primary) with Dark Harvest (Keystone), and Sorcery (Secondary). The optimal Summoner Spells for this build are Flash and Ignite. Starting items should include Amplifying Tome, Health Potion, and Oracle Lens. Brand's Best AR URF matchups include K'Sante, Tahm Kench, and Katarina. Brand's Best AR URF counters are Kayle, Tristana, and Kog'Maw.
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Brand Summoner Spells
![Flash](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/spell/SummonerFlash.png)
![Ignite](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/spell/SummonerDot.png)
Win %
Pick %
50%
98%
49%
53%
![Ghost](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/spell/SummonerHaste.png)
51%
35%
![Barrier](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/spell/SummonerBarrier.png)
52%
5%
![Heal](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/spell/SummonerHeal.png)
48%
5%
![Exhaust](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/spell/SummonerExhaust.png)
54%
3%
Brand Starting Items
Win %
Buy %
![Amplifying Tome](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1052.png)
![Health Potion](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2003.png)
2
![Oracle Lens](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3364.png)
50%
63%
![Doran's Ring](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1056.png)
![Health Potion](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2003.png)
2
![Oracle Lens](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3364.png)
52%
12%
Brand Runes
Win %
Pick %
50%
44%
50%
28%
50%
9%
52%
3%
Brand Items
![Liandry's Torment](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/6653.png)
50%
![Sorcerer's Shoes](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3020.png)
51%
![Rylai's Crystal Scepter](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3116.png)
51%
![Blackfire Torch](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2503.png)
51%
![Shadowflame](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/4645.png)
52%
![Morellonomicon](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3165.png)
47%
![Stealth Ward](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3340.png)
50%
![Elixir of Sorcery](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2139.png)
51%
Brand Skill Order
![]() | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
![]() | Q | Q | Q | Q | Q | |||||||||||||
![]() | W | W | W | W | W | |||||||||||||
![]() | E | E | E | E | E | |||||||||||||
![]() | R | R | R |
Brand Item Purchase Order
![Amplifying Tome](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1052.png)
![Fated Ashes](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2508.png)
![Haunting Guise](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3147.png)
![Liandry's Torment](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/6653.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
![Boots](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1001.png)
![Sorcerer's Shoes](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3020.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
![Blasting Wand](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1026.png)
![Giant's Belt](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1011.png)
![Rylai's Crystal Scepter](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3116.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
![Fated Ashes](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2508.png)
![Lost Chapter](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3802.png)
![Blackfire Torch](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2503.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
![Hextech Alternator](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3145.png)
![Needlessly Large Rod](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1058.png)
![Shadowflame](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/4645.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
![Oblivion Orb](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3916.png)
![Morellonomicon](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3165.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
![Spellslinger's Shoes](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3175.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
Brand Trinkets
Win %
Buy %
![Stealth Ward](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3340.png)
50%
91%
![Oracle Lens](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3364.png)
47%
11%
![Farsight Alteration](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3363.png)
49%
7%
Brand Boots
Win %
Buy %
![Sorcerer's Shoes](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3020.png)
51%
68%
![Mercury's Treads](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3111.png)
50%
3%
![Boots of Swiftness](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3009.png)
50%
2%
![Ionian Boots of Lucidity](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3158.png)
46%
2%
![Symbiotic Soles](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3010.png)
52%
2%
![Plated Steelcaps](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3047.png)
44%
1%
Brand Situational Items
Win %
Buy %
![Malignance](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3118.png)
49%
26%
![Rabadon's Deathcap](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3089.png)
52%
24%
![Zhonya's Hourglass](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3157.png)
50%
19%
![Void Staff](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3135.png)
51%
15%
![Stormsurge](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/4646.png)
51%
5%
![Banshee's Veil](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3102.png)
54%
4%
Best Brand Duo Champions in AR URF(over 51% win rate with Brand)
Below Average Brand Duo Champions in AR URF(under 49% win rate with Brand)
Best Matchups for Brand in AR URF(over 51% win rate for Brand)
![K'Sante, the Pride of Nazumah](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/KSante.png)
+12.2
![Tahm Kench, The River King](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/TahmKench.png)
+10.1
![Katarina, the Sinister Blade](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Katarina.png)
+9.2
![Yasuo, the Unforgiven](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Yasuo.png)
+8.7
![Skarner, the Primordial Sovereign](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Skarner.png)
+8.3
![Camille, the Steel Shadow](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Camille.png)
+8.2
![Lee Sin, the Blind Monk](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/LeeSin.png)
+6.8
![Ivern, the Green Father](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Ivern.png)
+6.2
![Yuumi, the Magical Cat](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Yuumi.png)
+5.8
![Nidalee, the Bestial Huntress](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Nidalee.png)
+5.8
![Yone, the Unforgotten](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Yone.png)
+5.8
![Kha'Zix, the Voidreaver](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Khazix.png)
+5.8
![Akali, the Rogue Assassin](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Akali.png)
+5.7
![Hwei, the Visionary](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Hwei.png)
+5.6
![Thresh, the Chain Warden](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Thresh.png)
+5.3
![Zeri, The Spark of Zaun](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Zeri.png)
+5.2
![Bard, the Wandering Caretaker](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Bard.png)
+5.1
![Pyke, the Bloodharbor Ripper](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Pyke.png)
+4.8
![Evelynn, Agony's Embrace](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Evelynn.png)
+4.8
![LeBlanc, the Deceiver](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Leblanc.png)
+4.7
![Senna, the Redeemer](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Senna.png)
+4.7
![Ezreal, the Prodigal Explorer](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Ezreal.png)
+4.6
![Anivia, the Cryophoenix](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Anivia.png)
+4.5
![Jayce, the Defender of Tomorrow](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Jayce.png)
+4.1
![Zed, the Master of Shadows](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Zed.png)
+4.1
![Gangplank, the Saltwater Scourge](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Gangplank.png)
+4.0
![Amumu, the Sad Mummy](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Amumu.png)
+3.8
![Leona, the Radiant Dawn](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Leona.png)
+3.8
![Lulu, the Fae Sorceress](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Lulu.png)
+3.8
![Aurelion Sol, The Star Forger](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/AurelionSol.png)
+3.6
![Draven, the Glorious Executioner](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Draven.png)
+3.5
![Rek'Sai, the Void Burrower](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/RekSai.png)
+3.5
![Graves, the Outlaw](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Graves.png)
+3.5
![Elise, the Spider Queen](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Elise.png)
+3.5
![Ornn, The Fire below the Mountain](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Ornn.png)
+3.4
![Kled, the Cantankerous Cavalier](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Kled.png)
+3.3
![Vex, the Gloomist](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Vex.png)
+3.1
![Kassadin, the Void Walker](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Kassadin.png)
+3.1
![Akshan, the Rogue Sentinel](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Akshan.png)
+3.1
![Zilean, the Chronokeeper](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Zilean.png)
+3.0
![Syndra, the Dark Sovereign](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Syndra.png)
+2.9
![Aphelios, the Weapon of the Faithful](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Aphelios.png)
+2.8
![Zac, the Secret Weapon](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Zac.png)
+2.8
![Lucian, the Purifier](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Lucian.png)
+2.8
![Zoe, the Aspect of Twilight](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Zoe.png)
+2.7
![Renata Glasc, the Chem-Baroness](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Renata.png)
+2.4
![Fiddlesticks, the Ancient Fear](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Fiddlesticks.png)
+2.3
![Viktor, the Herald of the Arcane](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Viktor.png)
+2.3
![Braum, the Heart of the Freljord](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Braum.png)
+2.1
![Poppy, Keeper of the Hammer](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Poppy.png)
+2.1
![Taliyah, the Stoneweaver](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Taliyah.png)
+2.0
![Illaoi, the Kraken Priestess](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Illaoi.png)
+2.0
![Rakan, The Charmer](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Rakan.png)
+2.0
![Shyvana, the Half-Dragon](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Shyvana.png)
+1.9
![Soraka, the Starchild](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Soraka.png)
+1.9
![Riven, the Exile](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Riven.png)
+1.9
![Viego, The Ruined King](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Viego.png)
+1.8
![Quinn, Demacia's Wings](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Quinn.png)
+1.8
![Sylas, the Unshackled](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Sylas.png)
+1.7
![Alistar, the Minotaur](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Alistar.png)
+1.5
![Udyr, the Spirit Walker](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Udyr.png)
+1.5
![Cho'Gath, the Terror of the Void](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Chogath.png)
+1.4
![Rumble, the Mechanized Menace](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Rumble.png)
+1.4
![Jhin, the Virtuoso](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Jhin.png)
+1.4
![Maokai, the Twisted Treant](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Maokai.png)
+1.4
![Nami, the Tidecaller](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Nami.png)
+1.4
![Smolder, the Fiery Fledgling](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Smolder.png)
+1.3
![Janna, the Storm's Fury](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Janna.png)
+1.3
![Vladimir, the Crimson Reaper](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Vladimir.png)
+1.1
![Samira, the Desert Rose](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Samira.png)
+1.0
![Pantheon, the Unbreakable Spear](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Pantheon.png)
+0.9
![Nunu, the Boy and His Yeti](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Nunu.png)
+0.9
![Bel'Veth, the Empress of the Void](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Belveth.png)
+0.8
![Irelia, the Blade Dancer](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Irelia.png)
+0.7
![Urgot, the Dreadnought](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Urgot.png)
+0.7
![Gragas, the Rabble Rouser](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Gragas.png)
+0.6
![Naafiri, the Hound of a Hundred Bites](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Naafiri.png)
+0.5
![Ekko, the Boy Who Shattered Time](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Ekko.png)
+0.4
![Rell, the Iron Maiden](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Rell.png)
+0.4
![Master Yi, the Wuju Bladesman](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/MasterYi.png)
+0.4
![Lillia, the Bashful Bloom](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Lillia.png)
+0.2
![Sion, The Undead Juggernaut](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Sion.png)
+0.2
![Aatrox, the Darkin Blade](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Aatrox.png)
+0.2