Tier: CWin48.19%Pick8.24%Games: 270209KDA: 1.89Score: 47.32
Brand is ranked C Tier and has a 48.19% win rate in LoL AR URF Patch 25.S1.3. We've analyzed 270209 Brand games to compile our statistical Brand AR URF Build Guide. For items, our build recommends: Liandry's Torment, Sorcerer's Shoes, Rylai's Crystal Scepter, Blackfire Torch, Shadowflame, and Rabadon's Deathcap. For runes, the strongest choice is Domination (Primary) with Dark Harvest (Keystone), and Sorcery (Secondary). The optimal Summoner Spells for this build are Flash and Ghost. Starting items should include Amplifying Tome, Health Potion, and Oracle Lens. Brand's Best AR URF matchups include K'Sante, Skarner, and Tahm Kench. Brand's Best AR URF counters are Kayle, Tristana, and Kog'Maw.
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Brand Summoner Spells
![Flash](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/spell/SummonerFlash.png)
![Ghost](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/spell/SummonerHaste.png)
Win %
Pick %
49%
99%
50%
45%
![Ignite](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/spell/SummonerDot.png)
49%
41%
![Barrier](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/spell/SummonerBarrier.png)
49%
5%
![Exhaust](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/spell/SummonerExhaust.png)
50%
5%
![Heal](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/spell/SummonerHeal.png)
45%
4%
Brand Starting Items
Win %
Buy %
![Amplifying Tome](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1052.png)
![Health Potion](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2003.png)
2
![Oracle Lens](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3364.png)
49%
63%
![Doran's Ring](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1056.png)
![Health Potion](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2003.png)
2
![Oracle Lens](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3364.png)
50%
13%
Brand Runes
Win %
Pick %
49%
44%
49%
26%
48%
10%
51%
4%
Brand Items
![Liandry's Torment](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/6653.png)
50%
![Sorcerer's Shoes](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3020.png)
50%
![Rylai's Crystal Scepter](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3116.png)
50%
![Blackfire Torch](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2503.png)
50%
![Shadowflame](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/4645.png)
51%
![Rabadon's Deathcap](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3089.png)
51%
![Stealth Ward](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3340.png)
49%
![Elixir of Sorcery](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2139.png)
49%
Brand Skill Order
![]() | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
![]() | Q | Q | Q | Q | Q | |||||||||||||
![]() | W | W | W | W | W | |||||||||||||
![]() | E | E | E | E | E | |||||||||||||
![]() | R | R | R |
Brand Item Purchase Order
![Amplifying Tome](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1052.png)
![Fated Ashes](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2508.png)
![Haunting Guise](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3147.png)
![Liandry's Torment](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/6653.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
![Boots](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1001.png)
![Sorcerer's Shoes](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3020.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
![Blasting Wand](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1026.png)
![Giant's Belt](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1011.png)
![Rylai's Crystal Scepter](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3116.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
![Fated Ashes](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2508.png)
![Lost Chapter](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3802.png)
![Blackfire Torch](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/2503.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
![Hextech Alternator](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3145.png)
![Needlessly Large Rod](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1058.png)
![Shadowflame](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/4645.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
![Needlessly Large Rod](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/1058.png)
![Rabadon's Deathcap](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3089.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
![Spellslinger's Shoes](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3175.png)
![coin](https://www.metasrc.com/assets/v/6.10.15/images/tft/coin.png)
Brand Trinkets
Win %
Buy %
![Stealth Ward](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3340.png)
49%
91%
![Oracle Lens](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3364.png)
47%
12%
![Farsight Alteration](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3363.png)
48%
7%
Brand Boots
Win %
Buy %
![Sorcerer's Shoes](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3020.png)
50%
71%
![Mercury's Treads](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3111.png)
47%
3%
![Symbiotic Soles](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3010.png)
49%
3%
![Boots of Swiftness](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3009.png)
48%
2%
![Ionian Boots of Lucidity](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3158.png)
45%
2%
![Plated Steelcaps](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3047.png)
48%
1%
Brand Situational Items
Win %
Buy %
![Morellonomicon](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3165.png)
46%
23%
![Malignance](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3118.png)
49%
20%
![Zhonya's Hourglass](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3157.png)
49%
17%
![Void Staff](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/3135.png)
49%
12%
![Luden's Companion](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/6655.png)
51%
5%
![Stormsurge](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/item/4646.png)
50%
5%
Below Average Brand Duo Champions in AR URF(under 49% win rate with Brand)
![Kayn, the Shadow Reaper](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Kayn.png)
-0.2
![Fizz, the Tidal Trickster](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Fizz.png)
-0.2
![Gwen, The Hallowed Seamstress](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Gwen.png)
-0.2
![Varus, the Arrow of Retribution](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Varus.png)
-0.2
![Sejuani, Fury of the North](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Sejuani.png)
-0.3
![Shyvana, the Half-Dragon](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Shyvana.png)
-0.5
![Azir, the Emperor of the Sands](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Azir.png)
-0.6
![Lux, the Lady of Luminosity](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Lux.png)
-0.6
![Leona, the Radiant Dawn](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Leona.png)
-0.7
![Kennen, the Heart of the Tempest](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Kennen.png)
-0.7
![Mordekaiser, the Iron Revenant](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Mordekaiser.png)
-0.7
![Sylas, the Unshackled](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Sylas.png)
-0.8
![Pantheon, the Unbreakable Spear](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Pantheon.png)
-0.8
![Quinn, Demacia's Wings](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Quinn.png)
-0.8
![Lissandra, the Ice Witch](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Lissandra.png)
-0.8
![Talon, the Blade's Shadow](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Talon.png)
-0.9
![Rakan, The Charmer](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Rakan.png)
-0.9
![Karma, the Enlightened One](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Karma.png)
-1.0
![Swain, the Noxian Grand General](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Swain.png)
-1.0
![Amumu, the Sad Mummy](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Amumu.png)
-1.1
![Shaco, the Demon Jester](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Shaco.png)
-1.2
![Soraka, the Starchild](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Soraka.png)
-1.2
![Vladimir, the Crimson Reaper](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Vladimir.png)
-1.2
![Vel'Koz, the Eye of the Void](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Velkoz.png)
-1.3
![Braum, the Heart of the Freljord](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Braum.png)
-1.3
![Rengar, the Pridestalker](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Rengar.png)
-1.3
![Orianna, the Lady of Clockwork](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Orianna.png)
-1.3
![Irelia, the Blade Dancer](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Irelia.png)
-1.5
![Alistar, the Minotaur](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Alistar.png)
-1.6
![Ekko, the Boy Who Shattered Time](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Ekko.png)
-1.7
![Jayce, the Defender of Tomorrow](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Jayce.png)
-1.8
![Cassiopeia, the Serpent's Embrace](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Cassiopeia.png)
-1.8
![Riven, the Exile](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Riven.png)
-1.8
![Zac, the Secret Weapon](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Zac.png)
-1.9
![Vex, the Gloomist](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Vex.png)
-2.0
![Maokai, the Twisted Treant](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Maokai.png)
-2.0
![Thresh, the Chain Warden](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Thresh.png)
-2.0
![Xerath, the Magus Ascendant](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Xerath.png)
-2.1
![Briar, the Restrained Hunger](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Briar.png)
-2.3
![Viktor, the Herald of the Arcane](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Viktor.png)
-2.3
![Cho'Gath, the Terror of the Void](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Chogath.png)
-2.5
![Urgot, the Dreadnought](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Urgot.png)
-2.6
![Zed, the Master of Shadows](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Zed.png)
-2.6
![Aphelios, the Weapon of the Faithful](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Aphelios.png)
-2.8
![Bel'Veth, the Empress of the Void](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Belveth.png)
-2.8
![Ezreal, the Prodigal Explorer](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Ezreal.png)
-2.9
![Lillia, the Bashful Bloom](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Lillia.png)
-2.9
![LeBlanc, the Deceiver](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Leblanc.png)
-3.0
![Taliyah, the Stoneweaver](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Taliyah.png)
-3.0
![Neeko, the Curious Chameleon](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Neeko.png)
-3.1
![Naafiri, the Hound of a Hundred Bites](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Naafiri.png)
-3.3
![Aurora, the Witch Between Worlds](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Aurora.png)
-3.3
![Kassadin, the Void Walker](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Kassadin.png)
-3.5
![Sion, The Undead Juggernaut](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Sion.png)
-3.8
![Kha'Zix, the Voidreaver](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Khazix.png)
-3.8
![Fiddlesticks, the Ancient Fear](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Fiddlesticks.png)
-3.8
![Zoe, the Aspect of Twilight](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Zoe.png)
-3.9
![Elise, the Spider Queen](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Elise.png)
-3.9
![Smolder, the Fiery Fledgling](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Smolder.png)
-3.9
![Draven, the Glorious Executioner](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Draven.png)
-3.9
![Renata Glasc, the Chem-Baroness](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Renata.png)
-4.1
![Rek'Sai, the Void Burrower](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/RekSai.png)
-4.1
![Anivia, the Cryophoenix](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Anivia.png)
-4.2
![Jhin, the Virtuoso](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Jhin.png)
-4.4
![Pyke, the Bloodharbor Ripper](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Pyke.png)
-4.4
![Yasuo, the Unforgiven](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Yasuo.png)
-4.5
![Gragas, the Rabble Rouser](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Gragas.png)
-4.6
![Zeri, The Spark of Zaun](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Zeri.png)
-4.7
![Evelynn, Agony's Embrace](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Evelynn.png)
-5.0
![Udyr, the Spirit Walker](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Udyr.png)
-5.1
![Syndra, the Dark Sovereign](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Syndra.png)
-5.5
![Akshan, the Rogue Sentinel](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Akshan.png)
-5.5
![Hwei, the Visionary](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Hwei.png)
-5.9
![Yone, the Unforgotten](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Yone.png)
-5.9
![Senna, the Redeemer](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Senna.png)
-6.0
![Lee Sin, the Blind Monk](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/LeeSin.png)
-6.1
![Bard, the Wandering Caretaker](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Bard.png)
-6.2
![Akali, the Rogue Assassin](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Akali.png)
-6.3
![Gangplank, the Saltwater Scourge](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Gangplank.png)
-6.4
![Tahm Kench, The River King](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/TahmKench.png)
-6.6
![Camille, the Steel Shadow](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Camille.png)
-6.6
![Yuumi, the Magical Cat](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Yuumi.png)
-6.9
![Zilean, the Chronokeeper](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Zilean.png)
-7.0
![Qiyana, Empress of the Elements](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Qiyana.png)
-7.0
![Nidalee, the Bestial Huntress](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Nidalee.png)
-7.3
![Rumble, the Mechanized Menace](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Rumble.png)
-7.7
![Ivern, the Green Father](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Ivern.png)
-8.6
![Aurelion Sol, The Star Forger](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/AurelionSol.png)
-8.8
![Katarina, the Sinister Blade](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Katarina.png)
-8.9
![Skarner, the Primordial Sovereign](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/Skarner.png)
-11.9
![K'Sante, the Pride of Nazumah](https://ddragon.leagueoflegends.com/cdn/15.3.1/img/champion/KSante.png)
-14.0